A few weeks ago, Jonathan Leger released an ebook called $7 Secrets. I opted to hold off on buying it — until a well respected marketer referred me to it and I decided to see what all the fuss was about.

(If you’re curious, I’ve already written my thoughts and a synopsis of the ebook, so I won’t rehash it here. Also, don’t purchase $7 Secrets — get Write That Report instead, it comes with the $7 Secrets as a bonus.)

The report sparked a lot of creative ideas for me, and while preparing a short report to sell on one of my existing blogs, I realized that you may also be able to benefit from this idea as well.

One of the downsides of the $7 method is that you need to create content (or outsource it), but if you’ve been blogging for some time, you’re sitting on a wealth of information. The fact is, most people don’t start reading your blog from the very beginning, others may miss entries along the way, and none of them probably have the time (or desire) to comb through every page of your blog’s archives. So, instead of letting your blog’s archive go to waste, do the dirty work for them.

Depending on the average length of your blog entries, sift through your blog’s archives and select 20-40 of your best posts, polish them and update them if necessary, then edit them into a short report (ideally under 35 pages). Once the report has been compiled, you can begin to offer it for sale on your blog. Create a sales page by creating a new page in WordPress and explain why a visitor would want to buy the ebook, why it would be of value, and if you’ve made any significant improvements to the posts, note that also.

If you already own Jonathan’s ebook, you can use the included scripts to recruit affiliates by approaching other bloggers and webmasters in your niche and asking them to help promote your new ebook — 100% commission paid directly to their PayPal account without having to do the writing/compiling is a hard offer to resist. You’ll also be able to list the ebook on Jonathan’s website set up specifically for his script users, called $7 Offers.

Now, if you’re feeling truly ambitious, and you have that much content in your archives, you can spend a little extra time and create a longer book — I’d say, at least, 100 pages — and offer it as a soft cover book that will be shipped to the customer, then have it printed on demand with LuLu. Some people just like being able to hold a tangible book in their hands and it could also increase the perceived value.

Once you’ve finished, you’ll effectively add another income stream to your blog.

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